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Visual
With an understanding of the web site's goals defined, as well as the information architecture, we will turn our attention to concepts of a more visual nature. The design phase focuses around the creative process and user interface design such as:
- Multiple, unique home page design concepts.
- Secondary level page design concepts.
- Overall look and feel.
Because you are looking for a fresh start for corporate branding and identity, our web design efforts will be part of an entirely new creative campaign that will drive the style of subsequent marketing materials.
Visual Process
Sketching - Initial ideas and art directions.
Concepting - Design layouts and potential directions.
Look & Feel - Visual elements and style.
Revisions - Modification to fine-tune the design.
Page Types - Developing the multiple page templates.